Make Facebook Marketing Work!
Do you want MORE customers?
Is Facebook TAKING your time but not GIVING you results?
Are you ready to learn EXACTLY how to use Facebook effectively
to reach more customers and make more sales?
Build an effective and repeatable Facebook marketing strategy
in this 6 Week Live Course,
Please Note: This course is now full and enrolments are now closed.
Leave your contact details at the bottom of this page if you
wish to be notified when this course runs again.
This 6 week interactive online course guides you through learning, developing and running
a well designed and optimised Facebook marketing strategy.
This is a hands-on process of implementing as we go.
This live training course is online
Wednesdays 10am to 11:30am
Starts 10am September 23rd
Course price is $197
Hands-on structured learning
plus Extra Q&A sessions
You only need to have an existing Facebook Business Page,
and the desire to learn
Here’s what others have said about Vals marketing programs:
“skilled presenter and valuable content” “Val knows so much about marketing that I wish she lived next door to me!” “the course was fun and straight forward” “now I feel that marketing is not so terrifying and I have direction for improving sales” “we get confidence, ideas, motivation and clear strategies out of Vals workshops and programs”
This course will equip you with practical Facebook Marketing skills and strategies that can be used over and over again.
We will work through the entire organic Facebook Marketing process: what results to aim for, how to target your ideal customer, using a unique value proposition to stand apart from competition, setting your Facebook page up for success, what and when to post and how increase the reach of your posts, encouraging post engagement, and how to understand the results so you can tweak and adjust in the right places.
Even if you’re completely new to Facebook marketing, after going through this course, you’ll have a good grasp of using Facebook to bring in more sales.
“Vals marketing programs I’ve done are useful, relevant, easy to follow and I always come away with more confidence and results in my marketing.” ~ KS, NSW
By the end of this course, you will:
- Understand how to create and run a simple, focused and effective Facebook marketing strategy for a specific business goal
- Know why and how to target a marketing strategy to particular audiences, and how to use the Insights data to build these audiences
- Have your Facebook page optimised and set up to fully support your posts and marketing strategy
- Be creating strategic posts that align with your marketing goals and that are starting to get different and better engagement
- Be able to understand the results of your efforts, the Insights data and how to continually get better at marketing
- Feel more confident, more knowledgable and more “can do” with Facebook marketing as well as with marketing overall
This course runs as 1 module per week for 6 weeks:
Module 1 – Map The Destination & Target The Audience
- Develop a specific marketing target, and define the progress markers
- Define an Ideal Customer and a Target Audience
- Create a 1 page Customer Profile Manifesto
Module 2 – Stand Out With Unique Value
- Clarify your Unique Value to your customers
- Develop a Core Message
- Create a 1 page Messaging Manifesto
Module 3 – Plan Your Facebook Marketing Strategy
- Develop the posting schedule
- Build the content plan
- Create marketing content and assets
- Scheduling and publishing posts
Module 4 – Start The Marketing Strategy
- Optimise your Facebook page
- Add the Facebook pixel and Google Analytics to your website
- Review previous posts and Work on the strategy
Module 5 – Work The Marketing Strategy
- Encourage post engagement
- Review and use the Insights data
- Work on the strategy
Module 6 – Data Data Data
- The Insights area
- Post engagement
- Develop a sustainable action plan for ongoing customer attraction
“Val is professional, has lots of valuable information, plenty of strategies and tips – and an obvious desire to see us succeed with our marketing and our business goals.” ~ DL, Cairns
Who Is This Course For
Business owners and entrepreneurs who want to promote your business and products/services, and get leads and customers through Facebook Marketing.
Aspiring entrepreneurs who want to start their own business and use Facebook early in your marketing.
Aspiring Digital Marketers who want to learn how to do organic Facebook Marketing either for your own products or for other businesses.
The “Make Facebook Marketing Work” course is created and run by Val Cozens, Online Marketing & Sales Specialist.
Val has a deep skill-set and a wide knowledge base around all things related to the online components of business & online marketing, and believes in empowering businesses to harness the sales and growth opportunities the Internet provides.
Val’s history includes building a small and successful Facebook Ads Agency, building monetising and selling sales-generating websites, and supporting hundreds of businesses with all areas of marketing through consulting, training and coaching programs.
In this course “Make Facebook Marketing Work” Val helps you to develop and run a focused and specific Facebook marketing strategy, gain a greater understanding of Facebook Marketing and develop skills that apply in all your marketing and promotions.
“Val helped me strategise my business and showed me how to market my services and business ethically and strategically.” ~ SC, QLD
Please Note: This course is now full and enrolment is closed.
Leave your contact details here if you
wish to be notified when this course runs again.
Make Facebook Marketing Work
for your business?
Got Questions or want to find out what other Marketing programs Val is running?
Use this button to contact Val and ask.